How to Take Your Life to a Whole 'Notha LevelAug 16, 2021
I like to read.
In 2018 (the first year I started tracking the books I read), I read 43 books.
And in 2020, 37.
As of August 15, 2021, I've read 26 books.
As much as I like reading, not all books are good. But a few are GREAT!
One great book I've listened to three times and have read once is Grant Cardone's bestselling book, The 10X Rule (affiliate link).
Except for the Bible (the best book ever written), I've not read another book more than twice.
So, me consuming The 10X Rule FOUR TIMES says a lot.
If you don't know who Grant Cardone is
According to his LinkedIn profile, he is the CEO of Cardone Capital, with $1.8 Billion assets under management. He's also the author of eight business books, thirteen best-selling business programs, and CEO or partner in seven privately held companies. Forbes listed him as one of the top social media business influencers in the world.
Understand that I've never met the man. Yet.
But he has changed my thinking about what's possible and has ignited a fire under my rear end.
The whole 10X principle can be boiled down to this: if you want massive success in life, you need to 10X your efforts. Putting in 10 times the work that you "should" or want to.
Because most people barely do 1X the work!
This means doing more stuff than others do. While it may not always be better, like Grant says, it's far better to be best-known than first!
Make 100 calls instead of 10.
Post 100 times on social media a day instead of 10. (For the record, I'm not there yet but I'm working on it. I usually post close to 50 times a day across all platforms. Note: a 30-second video on Instagram has to be split and counts as two pieces of content.)
What if people complain? Then let them. They may get tired of seeing you all the time and complain. But then they'll come to admire you and your effort.
Of course, this all assumes that you're serving people the best you can.
As I type these words, I have two of his wristbands on my left wrist: "10X - The 10X Rule" and "Who's Got My Money?"
In a few days, I'll receive two 10X shirts (one for me and one for my wife) along with another wristband: "Don't Be a Little B*tch." Why? As a reminder for me not to complain but instead, put 10X effort in.
Grant talks about not competing but dominating my industry.
And that's exactly what I'm going to do.
So, watch out world! Here I come.
In the not too distant future, you will know how to spell my last name.
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